About Us

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Founded in 2001, LSG Insurance Services has been operating as an Authorised Financial Services Provider delivering specialised insurance services to both the Consumer and Corporate South Africa. Agreements are in place with all the major underwriters that allow us to cherry-pick the best and most relevant services applicable to specific requirements of the South African Market. Tight working relationships with these underwriters has also allowed us to jointly develop innovative products and offering differentiating our market position.

LSG is a multi-faceted truly independent provider of Insurance Solutions and specialises in Professional Indemnity and Liability insurances.

It’s in this same tradition that LSG Insurance has now extended its differentiating strategy by establishing LSG Sourcing Services [“LSGSS”]. LSGSS’s vision is keep to the LSG Insurance model of offering differentiated product and service with the difference that this portfolio is tailor made for consumption through new alternative channels like digital media, thus negating a traditional broker channel with obvious scope constraints and to achieve a reach made possible by the likes of digital media.

Due to the scale made possible by these new channels the new innovative products and services could now be offered to the market at price brackets that enables quicker market take up, lower cost of sale and grow the customer life time value. All of this underpinned by creating, managing and cultivating communities in the newly established channels.

CEO - Simon Griffiths

CEO – Simon Griffiths

Simon Griffiths / CEO

Simon joined LSG in 2001 as a founding Director and Shareholder. He was initially responsible for sales and customer relations. His back ground is entrepreneurial and prior to joining LSG he had 15 years in the local and international insurance markets. He currently sits on the board of various companies outside the insurance industry.